NLogic, Adgile form agreement
By Adnews Staff
NLogic, a provider of audience analysis software to the Canadian broadcast and advertising industries, has formed an agreement with Adgile, a company specializing in television advertising performance management. Through this agreement, Adgile’s real-time data and analytics capabilities for linear and on-demand television will be available to NLogic customers. This will be the first time this service has been available outside of Australia.
“We are very excited to be partnering with Adgile to bring their unique and powerful technology to Canada,” said David Phillips, president and COO at NLogic. “The two companies share a firm belief in the power of television and this partnership will create new and innovative ways of demonstrating that power to our clients and the industry at large.”