Jane Gill PR gains new accounts
By Adnews Staff
Jane Gill PR of Toronto has recently gained several new clients. Outerwear company Moose Knuckles has retained the agency to increase awareness of the brand and to support its Canadian expansion efforts, including new store openings in Vancouver and Calgary and locations in Edmonton and Winnipeg.
Australian lingerie company Sevigne has hired the firm to support the launch of the brand in Canada. The assignment includes media and influencer relations, as well as brand identity consulting, content strategy and digital advertising.
Calgary-based women’s clothing company SophieGrace has retained Jane Gill to handle public relations for the brand’s national launch and to attract consumers to its online store. The agency will also participate in SophieGrace’s philanthropic initiatives in support of Canadian female medical officers and food banks.
In addition, snowboarding company Burton has renewed its contract with the agency for another year. The firm will work to increase awareness of the brand among snowboarding enthusiasts in Canada.