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CHOICE HOTELS TARGETS CANADIANS

U.S.-based Choice Hotels International is trying to entice Canadians to visit Virginia and West Virginia. The company launched a promotion this week during it is accepting Canadian money at par with U.S. money at its Most Sleep, Comfort Inn, Quality Inn and Clarion brand hotels in Virginia and West Virginia. In conjunction with the pre-season rates, the at par promotion gives Canadians 25% savings. The promotion is being supported using public relations done by The Altus Group of Pennsylvania.

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