Age of Majority debuts Revolution55
By Adnews Staff
Toronto-based marketing firm Age of Majority has begun a new initiative in Canada and the United Stated called Revolution55 in the form of an online property aimed at consumers over the age of 55. According to the company, it was created to give older consumers a “greater voice with companies and brands on the type of marketing, products and services created for them.” It is also intended to allow marketers to better communicate with these consumers. The service will offer polls, surveys, online focus groups and discussions, video chats and other forms of market research. The site is located at <https://www.revolution55.com>.