EXECUTIVES SAY TECHNOLOGY KEY
By Adnews Staff
The most important capital investment a company can make to increase its competitiveness is in technology, according to a survey from Systems, Applications and Products in Data Processing Canada Inc. of Toronto. Fifty-one per cent of the 200 senior executives surveyed said technology is most important. That represents an increase of 14% from 1995. The respondents ranked competitiveness as the most important challenge facing Canadian companies, ahead of market share and cost productivity. The executive sample was drawn from the "Report on Business - Top 1000 Companies," with executives randomly selected from companies with revenues above $250 million. SAP Canada is a market and technology leader in client/server business application software. SAP is based in Germany and has over 40 offices worldwide. The study was done by Decima Research of Toronto.