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Insurance association begins anti-fraud campaign

By Adnews Staff

The Canadian Life and Health Insurance Association has begun a national awareness campaign called "Fraud = Fraud." The campaign encourages consumers to refrain from committing benefits fraud or risk facing criminal charges. The effort includes 30- and 15-second online videos in English and French, accompanied by online banner ads, social media ads, content marketing with Postmedia and a website at <https://www.fraudisfraud.ca>.

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