Hikvision begins Partner Win campaign
Hikvision, a California-based producer of video surveillance products, has begun a new North American campaign called "Partner. Win." According to the company, the initiative focuses on the ways in which Hikvision works to gain customer loyalty.
"Winning a soccer match, summiting a mountain, catching the big fish, the Hikvision 'Partner. Win.' campaign captures winning moments and powerful partnerships that produce wins," said Manny Gonzalez, creative manager at Hikvision. "The imagery conveys the feeling of excitement during a winning moment and the confidence of knowing you're on a winning team."