Mallette joins DDB Montreal
DDB Canada has appointed Jean-François Mallette to the position of executive vice-president and managing director of its Montreal office. He will co-lead the office with vice-president and creative director Etienne Bastien. He will also service the agency's Volkswagen Canada account regionally and nationally. Mallette was most recently vice-president and managing director at the Montreal office of Cundari. Prior to that, he was director of planning and strategy at Terrain Marketing. Mallette has also worked at Jean Coutu and Cineplex Odeon.