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BREWERY TAKES IT BRAND TO THE AIR

By Adnews Staff

Shanghai Suntory Brewery is using a floating airship the size of a Boeing 737 in its latest campaign for its Suntory Beer. The airship is floating over the Shanghai bond - the most famous commercial area in the city. The brewery is also using full-page newspaper ads and is offering 1,000 jackets to those who take part in a lucky-draw competition.

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