Clarins hires LoyaltyMatch
Cosmetics company Clarins has retained LoyaltyMatch of Kitchener, ON to redesign and re-launch its Club Clarins loyalty program in the United States. The program will allow participants to redeem points for gifts and product sample sets. The program will also make use of online elements including social media integration, mobile access and web-based materials. "We chose LoyaltyMatch OnDemand because it provides a streamlined platform with the existing features we require and the ability to customize the site as wanted," said Han Wen, director of Internet marketing at Clarins USA. "We wanted to manage the site administration ourselves, with support from LoyaltyMatch when needed."