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Mercedes-Benz conducts Smart promotion in Vancouver

Mercedes-Benz Canada has begun a test-drive promotion in the Vancouver area for its Smart Fortwo vehicle. For seven days, two branded vehicles will travel around Vancouver, Richmond, Burnaby and North Vancouver. Pedestrians who flag down one of the cars will be able to drive it to their destination as a promotional worker describes the features of the vehicle. Each test driver will be recorded by a video camera to capture their reactions. The videos will be posted online at <http://www.testdrivesmart.ca>. The promotion is being supported with social media activities.

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