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LXB Communication Marketing launches healthcare division

By Adnews Staff

LXB Communication Marketing of Quebec City has launched a new healthcare division called LXB Health. "By pooling our health-related expertise and resources into one centralized management unit, LXB is strengthening its longstanding position in the healthcare sector," said Paul Bergeron, executive vice-president and general manager of LXB. The division will be managed by Patrick Michel, who was most recently an account director at the agency.

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