AGENCY FOR SPORTS AWARD
By Adnews Staff
Duncan Mantesso Associates Limited of Toronto was hired this month to organize and promote the 23rd annual Canadian Sport Awards for the Canadian Sport Council. The agency won in a two-shop competition because "they really impressed us with their high energy and extensive experience in dealing with a project that cuts across all areas of the marketing mix," CSC spokesperson Deborah Evans told Adnews this week. DMA will organize the event as well as creating advertising for it. The Canadian Sport Awards recognize athletes such as biatholon competitor Miriam Bedard and skater Elvis Stoijko, two Olympic medalists. The awards will be held on March 26, 1996 in Toronto. The CSC promotes amateur sports in Canada.
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