UNITED PUTS BUBBLES IN BOOZE CAMPAIGN
By Adnews Staff
United Distilleries of Montreal launched a national motion-sign campaign last week for its Tanqueray brand of gin. The sign features a bottle of the booze, with a glass of the liquor next to it. The technology used in the sign makes it look like bubbles are floating out of the glass. The two-foot by three-foot signs are in bars across the country. The signs are made by Saitech International of Toronto. Saitech has also created motion signs for Coors, Carnival Cruise Lines and Labatt Breweries of Canada.
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