Calgary promoted as business travel destination
The Calgary Telus Convention Centre and the Calgary Hotel Association have formed an agreement to jointly promote the city as a setting for meetings, conventions and incentive travel using the tagline, "Yes, it's Calgary." Peter Gregus has been appointed director of the initiative's sales and marketing department. He most recently operated an independent tourism marketing consulting firm. Prior to that, Gregus worked at Travel Alberta in positions including portfolio manager for Alberta and tourism destination regions, international portfolio manager and director of the Americas region. Marc-André Varin has been hired by the operation to develop a sales and marketing program. He is a principal consultant at V&A Consulting International. Michelle Malby has joined the unit as convention services manager. She was most recently at the Calgary & Area Tourism Destination Region.