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Ginch Gonch signs endorsement deal with Ford

By Adnews Staff

Montreal-based clothing company Ginch Gonch has signed an endorsement agreement with mixed martial arts fighter Ryan Ford for its Load'N & Dump'N line of men's underwear. The briefs feature images of loading and hauling trucks. "I'll knock out anyone who makes fun of me in my Ginch," said Ford. "Ginch Gonch reminds me to take at least two moments each day from my rigorous training and smile."

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