Representation roundup
By Adnews Staff
Toronto-based UpTrend Media has signed an online advertising representation agreement with BeautyMatch Network, which operates the website Mybeautymatch.com. The site offers information on anti-aging products. The agreement gives UpTrend the exclusive right to market and sell the site's advertising traffic. "We recognize the potential that exists for advertisers by tapping into the rapidly growing anti-aging market," said Duke McKenzie, managing director of UpTrend.
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