Kleer hires Verrecchia Group Communications
By Adnews Staff
Technology company Kleer, based in Cupertino, CA, has retained Verrecchia Group Communications of Montreal to raise awareness of its wireless audio products. Verrecchia received the assignment based on a public relations campaign developed by the agency to introduce this product line to US and Canadian analysts and the media. “I’ve worked with Verrecchia Group in the past, and I knew that when the time came for us to launch our technology, this was the agency for the job,” said Ron Glibbery, vice-president of marketing at Kleer.” They’re not only plug-and-play in terms of understanding technology and business, they also bring to every engagement a combination of strategic and tactical skill sets that are supported by in-depth industry experience and well-established media connections.”