Viropro retains HKDP Communications
By Adnews Staff
Montreal-based Viropro has hired HKDP Communications and Public Affairs, also based in Montreal, in an effort to improve recognition of its image and name in international financial and biopharmaceutical markets. The company specializes in technology for the production of biogeneric recombinant substances mainly used in the treatment of anemia, cancer, hepatitis and multiple sclerosis. Viropro will attempt to raise its profile through a series of communication projects, public relations and media relations. HKDP is subsidiary of Hill & Knowlton.
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