Kyocera Mita hires Endeavour
By Adnews Staff
Endeavour of Toronto has been retained by Kyocera Mita as agency of record for media planning and buying in Canada. The company, which produces laser copiers and printers, is preparing a national campaign to promote these products to senior executives, information technology professionals, office purchasing agents and the government sector. Media to be used in the campaign will include newspapers, trade publications, radio and online properties.
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