Atlantic Lottery Corporation retains The Marketing Store
By Adnews Staff
The Marketing Store of Toronto has been added by the Atlantic Lottery Corporation of Moncton to its roster of agencies that will develop promotional marketing campaigns for its various products in 2006. The arrangement is for a minimum two-year term. "Through our agency review process we were looking for marketing agencies that had the expertise and a proven track record for developing and implementing innovative and highly successful promotional marketing campaigns that delivered results. The Marketing Store met that criteria and we look forward to working with them," said Scott Grant, customer experience manager at the corporation. Last week the corporation placed Launch Brand Marketing and its parent company Consumer Impact Marketing of Toronto on the same roster.