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Decibel hires director of brand experiences

Toronto-based Decibel, the recently-created experiential marketing division of B Street Communications, has appointed Kevin Foster to the position of director of brand experiences. Foster was previously at Labatt Breweries as national brand solutions manager for Budweiser. He has also been an account manager at Clear Channel Entertainment. Decibel specializes in branded entertainment, particularly sports, media and event marketing. Its clients include Coca-Cola, Five Alive, Visa Canada, Samsung, Disney and SBC Media.

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