Joey's Only Seafood promotes 20th anniversary
By Adnews Staff
Calgary-based restaurant chain Joey's Only Seafood has begun a national contest called "Go Fish and reel in the prizes" to promote its 20th anniversary. Restaurant customers will receive cards to scratch for prizes including smart cars from Mercedes, air travel from WestJet, digital cameras, gift cards from Travelodge and menu items. The contest will be promotes with in-store materials along with local advertising created in-house. The contest will run from Oct. 3 to Nov. 13.
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