Molson USA sends more work to BrainStorm
By Adnews Staff
Molson USA has assigned its advertising creative account to The BrainStorm Group of Toronto. The agency, which also has a branch in Denver, CO, got the job after what it described as a capability assessment. BrainStorm already handled the beer maker's consumer promotions. "With both advertising and promotional lead, there is an opportunity for us to provide a more focused, integrated strategy across the board," said agency president Bob Froese.
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