Dap Technologies hires Argyle Rowland
By Adnews Staff
Toronto-based Argyle Rowland Communications has been retained as public relations agency of record by Dap Technologies of Quebec City, a maker of mobile computers designed for harsh environments. Its products are aimed at the utilities, emergency services, energy, public safety, transportation and logistics sectors. Argyle won the account in a competitive process involving an unknown number of contenders. The assignment includes public and media relations, communications planning and support for new product launches. "Dap selected Argyle because they demonstrated a clear understanding of our communication objectives, a superb track record and seamless delivery in Canada, the US and the UK," said Michael Gioseffi, general manager of the firm. "Dap operates internationally so it is critical that we partner with a firm like Argyle, who has the reach and resources to tap into global markets to support our ambitious growth goals."