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Boys and Girls Clubs hire Compass360

The Boys and Girls Clubs of Canada, based in Markham, ON, has retained Compass360 Design + Advertising of Toronto to re-brand the 104-year-old organization. The clubs offer children a place participate in a variety of activities after school and during evenings and weekends. Compass360 won the assignment in a competition that involved an unknown number of additional agencies. "We've asked Compass360 to work with us to develop an identity that reflects our great history and our progressive programs for modern times," said the organization's national executive director, Pam Jolliffe.

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