VAUGHN MILLS MALL READIES LAUNCH PROMOTIONS
By Adnews Staff
The Mills Corporation and Ivanhoe Cambridge are preparing a promotional event to mark the opening of Vaughan Mills shopping centre in Vaughan, ON on Thursday. Activities begins at 8:00 a.m. with musical guests, autograph sessions and shopping spree giveaways. The event will be hosted by Chris Harrison from the television series "The Bachelor" and Olympic skater Shae-Lynn Bourne. Guests will include hockey player Darcy Tucker and actor Peter Bergman of "The Young and the Restless." The grand opening is also being promoted with a campaign of television, radio and outdoor advertising which began on Monday. Public relations for Vaughan Mills are being handled by National Public Relations of Toronto.
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