WORKERS COMPENSATION BOARD OF NOVA SCOTIA BEGINS CAMPAIGN
By Adnews Staff
The Workers Compensation Board of Nova Scotia will break a new social marketing campaign today concerning workplace injuries. The advertising is aimed at the province's workers. The television commercials focus on the consequences of workplace injuries. The campaign, which will continue for a year and a half, will also use radio ads, posters and a Web site at <http://www.worksafeforlife.ca>. Extreme Group of Dartmouth, NS created the ads.
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