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ALPHARX HIRES THE INK TANK

AlphaRx has appointed Toronto-based The Ink Tank its new agency of record. AlphaRx is a research-based biopharmaceutical and healthcare company based in Markham, ON. The company hired The Ink Tank based on a referral. The agency will handle package design, marketing, communications, public relations, social marketing and advertising for the AlphaRx corporate brand, Flexogan topical pain relief cream and other over-the-counter pharmaceutical consumer products. Previously AlphaRx used Balmoral Marketing of Toronto for this work.

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