COSSETTE CREATES YELLOW PAGES ADS
By Adnews Staff
Cossette Communication-Marketing has created two new 15-second television commercials for Montreal-based Yellow Pages Group. In the first ad, a man wakes up to find dirty dishes on the table, a fish net in his hand and an empty fish tank. A voiceover says, "Got a problem? We got solutions." The ad ends with a display of pet shop listings in a Yellow Pages Directory. The second ad shows a man in an elevator. The door opens, revealing police officers arresting a worker and seizing documents. The same voiceover is used, accompanied by a display of travel agency listings. Both commercials end with the tagline, "Put Your Finger On It," which the company introduced last month.
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