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HOCKEY CANADA AND BAUER NIKE HOCKEY PROMOTE VINTAGE JERSEYS

By Adnews Staff

Hockey Canada and Bauer Nike Hockey have released a line of replica Team Canada hockey jerseys to coincide with the start of Hockey Canada Week. The jerseys replicate those of the Team Canada lineups in 1974, 1976 and 1977. Headwear, t-shirts and hoodies are also being sold. Promotion for the product line will include a public relations campaign, in-store materials and print advertising. PR is being handled by Pilot Public Relations of Toronto.

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