COOLBRANDS REACHES FRANCHISING AGREEMENT WITH TROPICANA
By Adnews Staff
CoolBrands International of Markham, ON plans to begin franchising retail outlets using the Tropicana brand name. The company has signed a master license agreement with Tropicana Products of Bradenton, FL. CoolBrands will offer franchises for retail outlets in Canada and the U.S. to be called "Tropicana Smoothies, Juices and More." The outlets will sell smoothies made from fresh fruit, juice, crushed ice and frozen yogurt or fruit sorbet. Several test market locations currently operate in Minnesota and Nevada.
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