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LVMH HIRES THE MEDIA COMPANY

By Adnews Staff

LVMH Watch and Jewelry Canada has assigned the media account for two lines of watches to The Media Company of Toronto. The agency already handles the LVMH Group's Givenchy, Louis Vuitton and DKNY lines in Canada. The new work will consist of media planning and buying for the Tag Heuer and Dior brands.

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