MYTRAVEL CANADA HIRES BRAINSTORM GROUP
By Adnews Staff
MyTravel Canada has appointed The BrainStorm Group of Toronto its national advertising agency. MyTravel is a leisure travel company that consists of retail travel agencies, call centres and tour operators. Some of its brands are Sunquest Vacations, ALBATours, The Holiday Network and My Travel Canada Retail. The BrainStorm Group received the account without a review. MyTravel Canada vice-president of marketing Chris Robinson was familiar with the agency from his previous position at Signature Vacations when BrainStorm was their agency. MyTravel Canada's advertising was previously handled in-house.
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