NEW PRESIDENT AT LOOP MEDIA
By Adnews Staff
Animation and design company Loop Media has appointed Sonja Perovic president. Perovic founded Loop Media with partners Bill Hutchinson and Jeff Bastedo in 1995. She replaces Bastedo, who was previously president and creative director. Bastedo left Loop Media earlier this fall to start Big Fat Toe, a company specializing in character animation and development. Craig Kirkham has taken over as creative director. He was previously creative director for the company's broadcast design work. Also, Aaron White has been hired as art director. He will head Loop Media's design department. Toronto-based Loop Media specializes in the broadcast and commercial markets. It is currently working on projects for Astral Media, Molson and Rogers.