GEE, JEFFERY WINS COVAD COMMUNICATIONS ACCOUNT, OPENS SECOND U.S. OFFICE
By Adnews Staff
Covad Communications of Santa Clara, CA has appointed Toronto-based Gee, Jeffery and Partners its agency of record. Covad is a telecommunications company that provides residential and commercial Internet service. The company has been using Gee, Jeffery on a project basis since May. According to Covad's senior vice-president of marketing Andy Lockwood, the company is currently testing two campaigns created by the agency in approximately 15 U.S. markets. Gee, Jeffery senior vice-president Kevin Pfuhl will lead the Covad business at the agency's Toronto office. Gee, Jeffery will open an office in the San Francisco area and hire new staff to work on the account. The agency has retained Carat Media in San Francisco to handle media buying. Gee, Jeffery opened its first U.S. office in Cincinnati when it became the lead agency for Cincinnati Bell last year.