CONNECTUS HIRES IN CONTEXT
By Adnews Staff
Connectus has hired In Context to promote its new brand name and its email marketing services. Vancouver-based Connectus provides its services through resellers. It changed its name from DLL Communications earlier this year. Vancouver-based In Context has been hired to handle the company's ongoing marketing and public relations activities. The firm received the assignment without a competition. Previously marketing activities were handled in-house. "We are confident in the ability of In Context to champion our marketing and PR plan, creating even greater awareness for our client services approach and line of e-marketing tools," said Peter Steel, president and chief executive officer of Connectus.
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