CITY OF TORONTO TO SELL NAMING RIGHTS FOR NATIONAL TRADE CENTRE
By Adnews Staff
The City of Toronto has hired Trillium Marketing Management to handle the search for a corporate sponsor for The National Trade Centre. The trade and consumer show facility is located at Exhibition Place in Toronto. It contains approximately one million square feet of exhibit space and hosts 100 shows, events and corporate meetings annually. This will be the first time the naming rights for the building have been sold in its five-year existence, said Ernest Vincent, general manager of The National Trade Centre.
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