UNILEVER SENDS MORE WORK TO ARNOLD BRAND PROMOTIONS
By Adnews Staff
Toronto-based Unilever Canada has assigned a promotion for its Hellmann's Big Squeeze mayonnaise to Arnold Brand Promotions. The new job includes a national in-store promotion to begin in June. Advertising for the brand is done by Ammirati Puris of Toronto. This is the second assignment the Toronto-based consumer products company has given Arnold Brand Promotions in three months. In November the agency began a project for Unilever's VIM brand of household cleaners. A division of Vickers & Benson Arnold, Arnold Brand Promotions develops and executes promotions, sponsorships and special events.
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