FIRSTBINGO.COM TEAMS WITH CANOE.CA
By Adnews Staff
Toronto-based FirstBingo.com has teamed up with Canoe.ca to promote an Internet game called TriviaBingo.com. The six-week agreement began this week with the TriviaBingo game being promoted with a link on the Canoe.ca homepage. Also, banner ads will appear on the Canoe.ca Web site and a promotional campaign will run in Sun Media's Toronto Sun, Ottawa Sun, Winnipeg Sun, Calgary Sun and Edmonton Sun daily newspapers. A contest component to the six-week initiative will give away $25,000.00 in prizes. TriviaBingo watches, mousepads, clocks and CD carrying cases will be randomly given away each hour of each day. Each completed TriviaBingo card qualifies a player for the grand prize giveaway of a 2002 Chevy Cavalier.