TRAPEZE AND COSSETTE HIRED BY ROYAL ROADS UNIVERSITY
By Adnews Staff
Trapeze Communications of Victoria and Cossette Communication-Marketing of Vancouver have been named agencies of record for Royal Roads University. The two agencies won the account following an agency competition. They did not pitch the business together. Suburbia Studios and the incumbent Copeland Communications had also been shortlisted for the account. Trapeze will be responsible for strategy and creative services while Cossette will handle media planning and buying. Royal Roads University was established in 1995. It offers on-campus and distance learning.
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