WILLOW BRANCHES OUT TO JIB MEDIA
By Adnews Staff
Toronto-based Willow, a not-for-profit organization which provides breast cancer support and resource services, has turned to jib media, also of Toronto, to promote and advertise its annual Branching Out event. Taking place on June 6 at the Sheraton Hotel in Toronto, the event is designed to educate and inform people about the disease as well as increase awareness about the Willow organization and raise funds for its resource services. Jib decided to donate its services after Willow contacted the agency based a referral. In addition to developing an identity and branding for the event, jib has created all collateral materials and advertising support.
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