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CBC NAMES DIRECTORS OF SALES

CBC Television has promoted Rene Bertrand to director of national sales. Under his direction will be a staff of new senior sales managers. They are Don Ioi and Ken Lydford, who will represent CBC Television in Toronto, and Kenny King and Pat Paproski, who will represent CBC Television in Eastern and Western Canada respectively. Lucy Collin has been promoted to director of sports sales. She too will lead a number of new sports sales managers. They are Anne Waring, Dennis Threndyle, Meera Bassi, Tim Hickson and Tim Murray, as well as digital media specialist Steve McNie.

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