STARWEEK MAKES BIG DEBUT
By Adnews Staff
The Toronto Star's television magazine Starweek debuted a new look over the weekend. The re-designed magazine now features a larger format, colour on every page, daily editorial and more detailed listings grids. Starweek is distributed in the Saturday issue of the Toronto daily newspaper. The re-launch of Starweek magazine is being supported with television and print advertising and will be accompanied by an extensive promotional campaign including box cards and sampling. Media relations are being handled by Weber Shandwick Worldwide of Toronto.
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