NAVISION SELECTS ENVIRONICS
By Adnews Staff
Navision Software, based in Richmond Hill, Ontario, has selected Environics Communications of Toronto, as its Canadian PR agency-of-record. Environics was awarded the account following a review that included Cohn & Wolfe and Cossette Communication Group, the latter pitching for both Navision's public relations and advertising accounts. Previously PR activities were handled by Maverick Public Relations of Toronto. Navision develops enterprise business solutions for mid-sized companies. Environics' first project will be a national communications campaign to raise the profile of the company among target markets including Navision's channel partners and mid-sized companies across Canada. The Navision account will be managed by Environic's technology practice.