HILL & KNOWLTON REORGANIZES COMMUNICATIONS PRACTICE
By Adnews Staff
Hill & Knowlton Canada Ltd. has reorganized its national technology communications practice, introducing two new divisions: business solutions communications and consumer technology communications. "As technology has evolved and has itself specialized, communication partners have to evolve with them to continue to play a crucial role in the marketing process," said Ilyse Smith, H&K's senior vice president of the Toronto technology practice. The agency's technology clients, including Microsoft Canada, Autodesk Canada, PSINet Ltd., Veritas, Vivacare.com, E*Trade Canada and Jobshark.ca, will be served by the new divisions.
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