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FAMOUS PLAYERS DOWN TO TWO

Toronto-based Famous Players has further shortlisted the number of agencies competing for its creative advertising account down to two Toronto-based agencies, Encore Encore Strategic Marketing Ltd. and the Crichton Kim-Kirkland Company Ltd. Originally Encore Encore and Crichton Kim-Kirkland were shortlisted with Generatorideaworks, Brandworks International, Strateco and Gee, Jeffery & Partners for the account. In addition to creative advertising for Famous Players, the winning agency will also be responsible for the marketing of Famous Player's IMAX business. A final decision is expected by mid-February.

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