BELL MOBILITY MOVES INTO LONG DISTANCE DISCOUNT PLAN
By Adnews Staff
Bell Mobility and Bell Canada have teamed up to offer wireless long distance rates as low as 10 cents a minute. Under the deal, Bell Canada customers who also have a Bell Mobility cellular phone can make long distance calls across Canada between 8 p.m. and 7 a.m. from Monday to Thursday for 10 cents a minute. Weekend calls from Friday at 7 a.m. to Monday at 8 a.m. also cost 10 cents a minute. Bell Mobility will promote the plan using direct mail and possibly print. The campaign will be created in-house in conjunction with Cossette Communication-Marketing of Toronto.
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