ENN EXPANDS INTO TORONTO-DOMINION CENTRE
By Adnews Staff
The Elevator News Network of Toronto has added 107,000 monthly viewers to its advertising network. The company will now operate its network in the elevators of the Toronto-Dominion Centre in Toronto. The network consists of 12-inch slimline TV screens in elevators. The top 75% of the screen carries news, sports, entertainment, traffic and stock market reports. The bottom 25% of the screen carries ads. The ads can be static or full-motion. ENN already broadcasts into 117 elevators in 12 buildings in Toronto. It expanded into Calgary in the summer and plans to be in Vancouver later this fall. With the addition of the Toronto-Dominion Centre, ENN has a monthly viewership of 204,000 consumers. ENN is a division of Verticore Communications of Toronto.