Searchie.io becomes Membership.io
By Derek Winkler
Searchie.io, a Toronto-based online service aimed at companies who operate membership-based websites, has undertaken a rebranding initiative. The firm will now operate as Membership.io. The new name is accompanied by a new logo and redesigned website. The company’s service includes content management, personalization functions and user engagement tools.
“Our new name speaks to who we've already been serving and what we've been working towards,” said company co-founder Stu McLaren. “It was a natural evolution of our software that aligns more directly with the training and coaching side of our business. Memberships are what we do best.”
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